According to Bandura's Social Learning Theory, which sequence describes the four processes of learning from models?

• A. Attention, Retention, Motor reproduction, Motivation
• B. Attention, Retention, Encoding, Motivation
• C. Observation, Imitation, Reinforcement, Evaluation
• D. Perception, Action, Feedback, Reward

Answer: (A)

Learning from models follows a sequence where the learner first notices the model and the behavior (attention), then remembers what was observed (retention), then has the ability to reproduce the behavior physically or cognitively (motor reproduction), and finally weighs whether to imitate it based on anticipated outcomes or motivation. Attention ensures the behavior is noticed; without it, nothing else happens. Retention turns the observed behavior into a memory that can be recalled later. Motor reproduction requires having the skills or practice to perform the behavior. Motivation provides the reason to imitate, such as expected rewards, observed consequences for others, or belief in one’s own capability. If any of these steps falters, imitation is unlikely.